When I asked a fellow colleague of mine where he thought I fit into the marketplace in terms of mobile entertainers, he had this to say.
“Aaron DeMarest, you’re the loveable badass.”

Taken back by that statement and finding it quite humorous, I thought about it for a while. He hit the nail on the head. Now before you back away with caution, let me explain what he meant…

Your impression of what a DJ is or should be may vary greatly depending on personal experience or what others have told you. What most people perceive a wedding DJ to be is the mid 40’s salt and pepper haired guy with the polished smile and a gold microphone that’s got a voice like Michael Buffer (Let’s get ready to rumble) and swaggar like the Most Interesting Man in the World. (Dos Equis)
And for the most part, based on my experience attending weddings, I’d have to agree.

But what if that’s not what you want? What if you’re looking for something different? Music trends have gotten edgier and edgier as time has gone on. The sombreros and inflatable instrument schtick that your parents enjoyed at their wedding in the 80’s and early 90’s has been laid to rest and new trends like intelligent lighting design and the dancefloor is where it’s at. .So, where does the loveable badass fit in to the equation?

When I do a wedding, it’s a highly personal experience for me and far from cookie cutter`. My Brides and Grooms are the center of my world for those 5 hours and I make sure they know it. It’s all about 2 people in love coming together as one. That’s the loveable part. I’m very passionate about what I do. I want my clients to have an experience that exceeds their expectations.

While most DJs fit the mold of the description you read about above, the badass is the big guy standing at 6’3″ tall you see wearing black & purple sporting a goatee. He’s in control and with a cool and confident smile let’s his clients know that they’re in good hands. A protector of sorts making sure that nothing stands in the way of the client and their ability to enjoy their special day.

Wedding Stress: Who’s wedding is this anyway?

As I sit here and read the WeddingWire forums this morning with my coffee, I notice a few posts about overbearing parents on the B&G’s wedding planning. As a wedding vendor, I’ve seen this very often.

As a parent myself, I can sympathise with the parents’ desire to want to help their children make the best decision for their special day. It’s a big investment of time, money, and commitment. Parents who have been married have the experience that their kids don’t and want to make sure that they don’t miss out on opportunity. That’s very admirable. But just as parents remember from their child’s teenage years, the kiddos grow up quickly and start becoming their own person and making decisions for themselves. Sometimes, hard lessons are learned from and sometimes not. Either way, they live and they learn.

Now it’s time to plan their wedding and you want to help. You as the parent have ideas and experiences of what YOU feel a wedding should be. You also know that the world around you is changing. Traditions change. Society changes. And you’re still, YOU.

Offering advice to a bride and groom for their wedding is a touchy subject with most. This is their day and they want to make it all about them. Their wedding is all about 2 hearts coming together as one and the reception is all about their friends and family sharing in that beautiful wedded bliss. So, how do you help your children plan their wedding? How do you keep them from making mistakes and forgetting something? It’s easier than you think.

You remember when you were a newly engaged couple. Your wedding was a year away and you were overwhelmed with planning this affair. Where should it be? What decorations should you use? What kind of cake should you get? Should you wear your mother’s dress that she wore in the 1930s or should you get something that is more fitting to your style? Should you use the family friend who DJs on the side or the 12 piece Brian Setzer tribute band? I’ve got news for you, they are going through the same thing. You also remember the tremendous pressure that your parents put on you by wanting to invite everyone they knew and brushing your guests aside so their boss’s nephew could attend. Don’t make the same mistake.

Your kids have grown up. They know what they like and what they don’t. If you want to help them, ASK them what they want for their special day and help them get it. Your wealth of knowledge can help them this way without being obtrusive. Help by making phone calls and offering to drive them to appointments. Help them by mailing out invitations or getting lists of vendors to choose from. But always remember, ultimately, they have to be happy with the decisions they’ve made.

It’s their wedding. It’s all about them…

Posts

DJ Aaron DeMarest – The loveable badass..